Route & Placement
Planning & Logistics
Co-Creatie Buro was asked to shoulder the burden of the Skoda Piñata introduction, part of the Skoda Saturday Help campaign, at various brand dealers in the Netherlands.
Co-Creatie Buro takes care of the production of all POS materials for the ŠKODA Saturday Help campaign.
First aid at children’s parties
ŠKODA knows that children’s parties can be a lot of work. That’s why the ŠKODA dealer sets out to help! The Saturday Help campaign focuses on family cars like ŠKODA KODIAQ, KAROQ and SUPERB. These cars are naturally capable of moving an entire children’s party to any location. Including a dinosaur or princess as a driver.
Co-Creatie Buro produced all Point-Of-Sale materials for the campaign. We added a photo background board with dinosaurs, for children to take pictures with. The logistics were taken care of by our sister organisation Buro Beerbaum. They planned efficient routes and placement of all materials at all ŠKODA dealers. Within three days, all 44 dealers received their new campaign materials.
Check out the results here